The industry challenges:
• Managing pricing across all channels
• Not being able to keep up with the market
• E-commerce companies considering shipping cross-border will generally find the process more complex than domestic shipping.
• Regulatory issues
• Payment methods and payment processing
• Logistics and reverse logistics
Recent market research reports by various leading market research entities have given a positive growth outlook for ecommerce industry for the next five years. Few statistics about the industry reiterates the outlook and trend.
In 2016, retail e-commerce sales worldwide amounted to 1.86 trillion US dollars and e-retail revenues are projected to grow to 4.48 trillion US dollars in 2021. In 2016, global e-retail sales grew 24.6 percent compared to the previous year, making up 8.7 percent of the total retail market worldwide. That year, retail e-commerce sales accounted for 8.7 percent of global retail sales.
• Revenue in the "e-commerce" market amounts to US$1,690,361m in 2018.
• Revenue is expected to show an annual growth rate (CAGR 2018-2022) of 9.9 % resulting in a market volume of US$2,464,543m in 2022.
• The market's largest segment is the segment "Fashion" with a market volume of US$472,131m in 2018.
• User penetration is at 37.4 % in 2018 and is expected to hit 48.0 % in 2022.
• The average revenue per user (ARPU) currently amounts to US$880.97.